Author

Akshat Kothari

WooCommerce, Analytics & Growth Maverick

Akshat is an engineer who moved into marketing and never looked back - mostly because the data turned out to be more interesting on this side. He spends most of his time in WooCommerce analytics and eCommerce metrics: traffic patterns, revenue signals, conversion data, and the numbers that separate what's actually working in a store from what just looks good in a report.

He has a genuine appetite for testing ideas and a healthy skepticism toward vanity metrics - two things that don't always coexist. He works across WooCommerce growth, store analytics, and eCommerce strategy, and is doing serious ongoing work on how AI is changing the way online businesses get discovered.

His engineering background shows up most clearly when he writes about WooCommerce: he takes the technically complicated stuff and makes it followable. When he's not at a screen, he's watching movies, deep into a video game, or hunting down somewhere new to eat.

Posts by Akshat Kothari · 13 posts

Amazon Analytics

Can You Use PayPal on Amazon? 4 Working Methods in 2026

Discover ways on how you can use PayPal on Amazon.

WooCommerce Analytics

How to Do An Advanced Customers Export in WooCommerce?

In this blog, you'll learn how to export customers based on their purchase behavior, product-specific export and advanced filters based export for better email marketing.

Running an Online Business

Selling Coffee Online - 8 Marketing Strategies To Grow Sales

WooCommerce Analytics

How to Set Up WooCommerce PayPal Payments

Choosing an eCommerce Platform

Shopify vs Etsy in 2026: Which One Should You Choose (And Should You Use Both)?

Etsy Analytics

Etsy Orders: How to Track, Manage, Refund & Grow Sales (2026 Guide)

This post covers all important things related to Etsy orders - recent orders, history, status, tracking, custom orders...and a tool for an in-depth analytics for Etsy stores.

eBay Analytics

How to Track eBay Orders & Spot Business Insights?

This post describes how buyers and sellers can monitor their eBay orders. Additionally, you will learn how eBay business owners can obtain valuable insights for their eBay stores using an effective analytics tool like Putler.

Shopify Analytics

Transform Your Shopify GA4 Reports With Putler

Elevate your Shopify analytics by integrating Google Analytics (GA4) with Putler. Learn how Putler can help streamline data analysis and provide better and more comprehensive reports for smarter decision-making.

Choosing an eCommerce Platform

WooCommerce vs BigCommerce - Which One to Choose for 2026

Stripe Reporting

How to Grow and Forecast Your Stripe Revenue or Sales?

Sales Analytics & Forecasting

Sales Hacks: 5 quick product hacks to set your online sales on fire

Web Analytics

Google Web Analytics Made Simpler

Want an easier way to make sense of Google web analytics? Here is a customized Google analytics dashboard that provides all key metrics in a single place. Take a look.

SaaS & Subscription Analytics

Why SaaS businesses should track their User Growth Rate?

User growth rate formula, calculations, a solution that gives the correct user growth rate for your business, growth rate importance, scalable and non-scalable ways to improve your business growth rate.