- Featuresbest sales analytics app ever
- Tourwhat's in it for you
- Pricingfree & premium plans
- Downloadinstant access
Discover insights and save time
Putler is a unique, revolutionary tool that gives you the power to efficiently manage ecommerce transactions and discover key insights about your online business – all from the comfort and security of your own desktop. You no longer need to log in to your payment gateway every time, you can perform your most common tasks from Putler itself.
You want to sell more and make more money. Putler helps you achieve that by saving your time and providing you actionable business insights.

- Trend Charts
- Key Performance Indicators
- Details Right Here
- Data On Your Computer
- Targets & Forecasts
- Instant Search & Refund
- plus a lot more…
Sales Trend
Visually see your sales vs. customers trend. Identify cycles, top selling periods and the ratio of customers to sales.

Top Products
Find out top revenue contributors in one look, study daily contribution of your top products. Now you can promote your top sellers further or launch a promotion campaign for the laggards.

Customer Acquisition & Contribution Trend
How much revenue do your top 20% customers contribute? Do you have loyal customers who purchase frequently? How many new / returning customers did you have for a specific period? This chart tells you all of that.
Sales
Amounts and count of sales & refunds, ratio of refunds to sales, average revenue per sale, average daily revenue and the speed at which you are selling. If you have a lot of refunds, you may want to check your product quality and pre-sales messaging. High average revenues are good for your business.
Products
Amount and percentage sales from top 20% products, total quantity sold, average quantity sold per day plus your fastest and slowest moving products. Rely on facts of your web business to create, promote and take down your physical / information products.
Customers
Total customers, new customers per day, count and percentage of your loyal, repeat customers, number and percentage of your refunded / unhappy customers and the average value of each customer. Expand the date range to include all transactions and you can easily determine life time value and contribution of your customers.
Transaction List & Details Card
All dashboards – Sales, Products, Customers and Transactions – feature a list of items and detail card below the charts / KPIs. This way you can review and get details of any transaction without page reloads and wait times.
Sales

Products

Customers
Security
Putler keeps all your data on your computer and protects it even further with your login and password. You do not need to worry about your sensitive business information residing on a third party server on the Internet.
Offline Access
Putler brings updates from PayPal, so you don’t need to login to PayPal. And you can continue using it even without an Internet connection. Search, filter, drill down, analyze – almost everything is available offline.
Blazing Speed
You will be impressed with Putler’s speed. Searching and scrolling through thousands of transactions takes split seconds. Tasks that would traditionally take you hours, can now happen within minutes.
Comparisons
Current summary statistics in Putler’s top bar automatically compare current period with last period. So you know how well you are doing immediately.
Forecasts
Putler analyzes your monthly sales trend and forecasts this month’s sales. Do you need to push marketing? Are you aiming too high? The forecast is your quick reality test.
Monthly Targets
You set targets for your business, but tracking them requires efforts. Putler makes this effortless. Set a monthly sales target and Putler tracks progress automatically.
Quick Refunds
Quickly issue refunds right from Putler. Full refund is default, but if you want to do a partial refund easily as well. Select products you want to refund and enter the amount or percentage you want to refund. Add a note if you wish. Putler will process the refund, deduct it from sales and save everything for later reference.

Time Range Selection
Select dates using calendar or pick a common date range using short cuts. All graphs and detail views will smartly re-group results based on selected period. E.g. selecting one day time range will group results by hour, selecting a year by months etc.
Live Search
Search by name, email, amount or any other text from transactions. Or use smart keywords like sales, refund, subscription etc. All results will update instantly. Partial words are OK too.
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Cross Linking
Putler automatically links important information – customer names, emails, product names, transaction IDs etc… Click on a hot spot to find all related transactions.
Syncs with PayPal
Once you enter PayPal API details, Putler keeps in sync with PayPal. Latest transactions are downloaded automatically and all statistics are kept up to date.
Multiple Account Support
Putler can sync with multiple PayPal accounts. This gives you unified reporting for all your businesses from a single place. You can even set targets for each business, and Putler will total them up for you.
Import via CSV or API
You can import data either via PayPal API or a CSV file downloaded from PayPal. This way, you can import historical data in minutes via CSV and get latest updates automatically via API.
Current Balance
Putler brings your current PayPal balance automatically. This is shown prominently and gives you a quick update of your position. Putler even compares with last month’s balance as on date automatically.
Intelligent Time Grouping
Select a month in filter date range and Putler groups results by days. Select multiple years and results will be grouped by year. Select a day and Putler groups results by hour.
Highlights
Latest updates are shown as highlights at top. Last transaction, yesterday’s sales and summary of today’s transactions. This is especially useful when you are running Putler in Mini Mode.
Multiple Currency Support
If you maintain balance in multiple currencies in PayPal, Putler will let you see Sales, Products and Customers dashboards in a currency of your choice.
11 Themes
Putler gives you 11 vibrant themes to choose from. Pick one that suits you best!
Automatic Upgrades
We listen to customer feedback eagerly and keep updating Putler. All these upgrades will come to you automatically. This way you always have the cutting edge version.
Instant Reports
Imagine reporting using PayPal data. You are either limited by PayPal’s reporting features, or have to create your own using CSV data or your own scripts. Putler provides all important reports and updates them instantly.
Sound Notification
Keep Putler running in background and it will notify you of new transactions with a sound alert. You can then switch to it to review them. Want to focus on some work? Turn off updates from Settings.
Mini Mode
Don’t want to distract yourself with details? Run Putler in Mini Mode. This shows only the top bar – including current summary stats and highlights.
Notes, Related Transactions
Putler shows notes attached to transactions and related transactions with each transaction. Great for quickly understanding the full transaction.
Mac, Windows & Linux
Putler runs on most popular operating systems. Giving a consistent user interface across the board.
Multilingual Support
Putler supports English and German languages. People just love this!

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Watch a video tour or see screenshots
Screenshots
Don’t have time for the video? Checkout our screenshot gallery to quickly understand what Putler can do for you.
Pricing
Plus
sales, transactions, 1 account
- Data On Your Desktop
- Summary Stats, Trend Charts
- Key Performance Indicators
- Sales Dashboard
- Transactions Dashboard
- Issue Refunds
- Send Money
- Filtering & Offline Search
- CSV Export
- API & CSV Data Import
- Runs on Windows & Mac
- Automatic Updates
- Products Dashboard
- Customers Dashboard
- Comparisons Dashboard
- Single Account
- Up to 300 transactions/month
- Monthly Subscription, Cancel Anytime
Premium
everything, 2 accounts
- Data On Your Desktop
- Summary Stats, Trend Charts
- Key Performance Indicators
- Sales Dashboard
- Transactions Dashboard
- Issue Refunds
- Send Money
- Filtering & Offline Search
- CSV Export
- API & CSV Data Import
- Runs on Windows & Mac
- Automatic Updates
- Products Dashboard
- Customers Dashboard
- Comparisons Dashboard
- Up to 2 Accounts
- Up to 1000 transactions/month
- Monthly Subscription, Cancel Anytime
Max
everything, ∞ accounts
- Data On Your Desktop
- Summary Stats, Trend Charts
- Key Performance Indicators
- Sales Dashboard
- Transactions Dashboard
- Issue Refunds
- Send Money
- Filtering & Offline Search
- CSV Export
- API & CSV Data Import
- Runs on Windows & Mac
- Automatic Updates
- Products Dashboard
- Customers Dashboard
- Comparisons Dashboard
- Unlimited Accounts
- Unlimited transactions/month
- Monthly Subscription, Cancel Anytime
Yes. You can upgrade your plan at any time. You will also get prorated credit for any balance in your account if you switch plans. You may cancel any time too – cancellation will allow access until the end of current subscription, and won’t charge you again.
Non Profits and do-gooders get Putler for free. Software Developers, Educational Institutions and Students can claim 25% discount. If you are one, submit a request here with proof of your claim and we will send you a discount code!
Putler is constantly evolving. We plan to add support for other payment gateways in future. We also have a host of other items on our roadmap. If you have any suggestions, contact us here.
30 Day 100% Money Back Guarantee
Customer satisfaction is our number one priority here at Apps Magnet. We want you to make the most of Putler, so we’ll always take the time to help you if you find anything challenging.
But if you decide that Putler is not for you – for whatever reason – let us know within 30 days of purchase and we will refund you in full.
Requirements
- Putler works with PayPal, 2Checkout and Shopify. For automatic sync with PayPal it requires a PayPal Business / Premier account with API access enabled.
- Putler works on all recent Windows & Mac desktops and requires recent version of Adobe AIR runtime.
- Putler Lite – the mobile version – works on iOS and Android and requires the Desktop edition too.
Get going in 5 minutes
You can get going with Putler in 5 minutes. Here’s how:
Install Now
Click on “Install Now”. That will download and install Putler on your computer. Choose to launch Putler after installation.
If you don’t see an install option above, click here to download the latest version of Putler directly. You will also need a recent version of Adobe AIR for Putler to work.
Open Putler
When you open Putler for the first time, it will ask if you’d like to sign up. We recommend you sign up for the free Basic plan if you want to try Putler with your own data. You can also directly sign up for any other plans.
Login to Putler with the email and password you chose during sign up.
Putler will automatically import sample data for you. This is great to explore Putler.

Configure
Remember, the free Basic plan shows you data only for past 7 days. Premium plans show all data
- Click on Settings and then Accounts.
- Click on + sign to add a new account.
- Select your account type: PayPal, 2Checkout, Shopify etc.
- Select whether you want to allow Putler to access your data (preferred – simple and safe method) or enter your own API details (for advanced users only)
- If you want to use your own API details with PayPal, click here to learn how to find your API information.
- Select period to get data for – 1 month to 3 years range available. (You can always import more later…)
- Click Continue then Save
- Let Putler import your data. Putler will import one week’s data initially, and download the remaining data in the background (which can take a while if you have lots of transactions)
- That’s all. Go ahead discover the hidden insights in your sales data!
- BTW, if you have a PayPal CSV file, you can import it after saving the account once. Here’s a detailed guide on getting and importing PayPal CSV file into Putler.
Upgrade to Premium / Max
- Go to Settings, click on Profile. Then Upgrade.
- That will bring you to checkout page on our site. It will also bring Putler to a sign in screen.
- You will be able to create an account during checkout. After a successful purchase, you need to use the same email address and password to login to Putler.
- If you are the only person using your computer, or if you wish, you can always let Putler remember the login information so that you don’t have to enter it again.
