Analytics for Founders That Tells You What to Do Next
You should not have to be an analyst to understand your own business. So I stopped opening dashboards that hand me data and no answers, and built the thing that hands me the decision instead.
Category: Updates
Diagnostic Analytics: The Layer Every Tool Skips
Anyone can generate a thousand insights. The skill is deciding which one you say out loud. Why most analytics tools narrate your data and never decide.
What makes an analytics insight actually useful?
An anomaly alert is called an insight. A percentage change on a chart is called an insight. When a word means everything, it means nothing.
WooCommerce Authorize.Net Reporting: Setup Guide and Real Insights
Setting up Authorize.Net on WooCommerce is the easy part. Real reporting takes more than a daily CSV. Here is how to get from payments to actionable analytics.
How to prevent duplicate payments: 5 proven fixes
Duplicate payments cost businesses up to 2% of total disbursements every year. Here’s what causes them and five proven fixes to stop them before they happen.
Revenue by Business Unit: A New Way To See Team-Wise Revenue in Putler
See revenue from every team in one view with Revenue by Business Unit. Compare stores, brands, or regions at a glance without switching teams.
Shopify Analytics Limitations: What Your Dashboard Is Missing And How To Fix It
Shopify analytics look complete until you ask harder questions. Here are every significant gap, what the 2025 updates did and did not fix, and how to fill what Shopify leaves out.
eCommerce Data Consolidation: How Putler Connects and Cleans Data from 17+ Sources
Stripe, Shopify, PayPal, all showing different numbers. Putler’s eCommerce data consolidation connects 17+ sources and cleans everything automatically so you finally trust your data.
SaaS Metrics Dashboard for Mixed Businesses That Sell More Than Subscriptions
Selling subscriptions and one-time products? See how a proper SaaS metrics dashboard tracks MRR, churn, LTV and eCommerce revenue without switching tools.
Product Analysis for eCommerce: How to Find Which Products Actually Drive Revenue
20% of your products generate 80% of your revenue. Putler’s products dashboard shows you exactly which ones. Plus refund rates, bundle opportunities, and variation data.