Audience Metrics

Putler pulls in data from both Google Analytics, Google Console and provides all the important visitor engagement metrics in a single dashboard. Using Putler, you can connect multiple Google Analytics accounts to one place.

NOTE: Since Putler can also integrate with your payment gateway, shopping platform, Putler intuitively correlates visitor data with revenue data and provides you accurate reports that help you take critical decisions.


Visitors

The total number of visitors to your website for the selected date range.

Sales / Visitor

The total sales made in the selected date range divided by the total number of visitors to your website in that same date range.

% Conversion

The total number of customers for the selected date range divided by the total number of visitors to your website for the same date range.

Which pages are most popular

Your top website pages that get maximum traffic for the selected date range.

Which search terms are used to find you

List of keywords that brings users to your website for the selected date range.

Impression

The number of times a particular keyword was seen by users in the search results for the selected date range.

CTR

The number of clicks divided by the total number of impressions for a particular keyword for the selected date range.

Position

The average position of the keyword in the search results for the selected date range.
Example – If the position for keyword ‘sales analytics’ is 9.2, that means your page or post containing the keyword ‘sales analytics’ will be most probably at position 9 or 10 in Google search results.

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Also check out: Customer Metrics, Products Metrics, Sales Metrics, Transactions Metrics, Subscriptions Metrics, Time Machine Metrics, Insights, Home Metrics